º copywriting
Eric Twelker
º strategic positioning
ph: (206) 372-0878
e: eric(at)twelker.com
The cities of SeaTac and Tukwila needed a compelling resource to encourage tourists to stay, dine, and spend time in the communities just south of Seattle. This 40+ page planning guide is a magazine-formatted guide packed with accomodations, dining, events, and attractions in the Seattle Southside area.
As part of the campaign, I developed a tagline--"The Pacific Northwest Starts Here"--and produced the concept and copy for an advertising campaign that ran in Sunset Magazine, among other outlets.
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